Strava takes many of the interaction-fostering features found in social media platforms such as Instagram and Twitter, and pairs it with activity tracking technology, such as those offered by RunKeeper or MapMyRun. Soon, you’ll be tracking your training, uploading your runs, following other athletes, handing out kudos and comments, joining clubs and challenges, and maybe even creating your own routes in no time. If you don’t know how to get started, we’ll help you out. You may have heard other runners talking about Strava, the “social network for athletes” that’s become massively popular since its launch in 2009.